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The Tipping Point: How Little Things Can Make a Big Difference
More product info From Malcolm Gladwell

Amazon Reviews for  The Tipping Point: How Little Things Can Make a Big Difference
Rating:
2,195 Ratings
342 Reviews
("Ratings" vs. "Reviews")
79% of potentially unnatural reviews removed (why?)
Adjusted:
View/Edit Adjustment
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Report Info:
Last Updated: Aug 15, 2020
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Note: While Amazon.ca claims 2,195 Ratings, we counted 342 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".

Report Card

Fail Overall Grade
FAIL Suspicious Reviewers
WARN Deleted Reviews
WARN Unverified Purchases
WARN Brand Repeats
WARN Phrase Repetition
WARN Reviewer Participation
PASS Rating Trend
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Ease
PASS Incentivized Reviews

Most Trusted Reviews

Great book if you are interested in psychology and how ... [Go to full review]
May 10, 2018      
100% TRUST
  • Verified Purchaser
  • Overlapping Review History: reviewed 1 of 9 top products
  • Critical Reviewer (avg. rating: 4.1)


Least Trusted Reviews

This book in a way tells a story, about how ... [Go to full review]
Mar 12, 2003      
0% TRUST
  • Unverified Purchaser
  • Overrepresented word count (195 words)
  • Contains repetitive phrases (show)
  • Never-Verified Reviewer
  • Single-Day Reviewer (posted all reviews on Mar 12, 2003)
  • Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
  • Brand Monogamist (2 of 2 reviews for this brand; avg rating: 5.0)
  • Overrepresented Participation (posted 2 Reviews)
  • Easy Grader (avg. rating: 5.0)


Analysis Details

Fail Suspicious Reviewers

One-Hit Wonders


79 of the 342 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, the discrepancy in ratings between the One-Hit Wonders and reviewers who have posted more than one review isn't significant enough to rule out the possibility of it being due to random chance.

from one-hit wonders

from reviewers with more than one review


4.4
4.3


Never-Verified Reviewers


269 of the 342 reviewers have never written a verified purchase review. This is an excessively large percentage of Never-Verified Reviewers which may indicate unnatural reviews.

from never-verified reviewers

from reviewers with at least one verified purchase review


4.3
4.4


Read more about our Suspicious Reviewers test.

Warn Deleted Reviews

We discovered a total of 17 deleted Reviews for this product, with an average rating of 3.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.

3.8 average rating of deleted reviews

3.8


Show distribution of deleted reviews

Warn Unverified Purchases

283 of the 342 total reviews for this product are unverified purchases. This is an excessively large percentage of unverified purchases and it may indicate unnatural reviews.

from unverified purchasers

from verified purchases


4.3
4.5


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Warn Brand Repeats

Brand Loyalists


10 of the 342 reviewers have reviewed multiple products but half or more of their reviews are for this brand. While this is more Brand Loyalists than we'd expect to see, the discrepancy in ratings between the Brand Loyalists and non-loyalists isn't significant enough to rule out the possibility of it being due to random chance.

from Brand Loyalists

from Non-Loyalists


4.5
4.3


Read more about our Brand Repeats test.

Warn Phrase Repetition


69 of the 342 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.4
4.3


Read more about our Phrase Repetition test.

Warn Reviewer Participation

  • 47%
  • From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 161 reviewers (or 47%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.3
4.3


Read more about our Reviewer Participation test.

Pass Rating Trend

  • 2%
  • Created over 2 days

We counted 342 reviews for this product over the span of 7,420 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.

However, we see the following 2 days exceeding this threshold:In total, we found that 6 reviews were created on just 2 days. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews created on high volume days

from reviews created on normal volume days


4.7
4.3


Read more about our Rating Trend test.

Pass Word Count Comparison

  • 29%
  • Have an overrepresented word count

In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 100 reviews (or 29%) are within an overrepresented word count group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with an overrepresented word count

from reviews with a properly represented word count


4.3
4.3


Read more about our Word Count Comparison test.

Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:

4% also reviewed:
The Da Vinci Code by Dan Brown

Does not include products
from the same brand


53 of the 342 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.3
4.3


Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.4.

4.4 Product's Average Ease Score

4.4 Category's Average Ease Score


4.4
4.4


Read more about our Reviewer Ease test.


Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.